Campaign Performance report gives an insight on overall campaign performance at lineItem level. This report is measured using values for: clicks, impressions, CTR, CPC, CPM, conversion, and spends. You can view the campaign performance by following the steps given below:
- Sign in, go to left panel and click Reports > Campaign Performance.
- Go to top right and select date.
- Select campaign then its lineitem.
You will see the performance of the campaign on a daily basis in a graph.
You can scroll down to see the reports that show the campaign performance on a daily basis, the complete performance of the campaign, the lineItems performance and conversions. These reports are either supported by graph or pie chart, and you can download these reports.